Rixh Prez Drops New Music Video For “BAE”

Detroit’s own Rixh Prez is back with a new vibe on his latest single “BAE.” Known for his raw and motivational street music, this time Rixh switches things up and taps into a playful side. “BAE” is all about the women—whether they’re classy or ratchet—and giving them something to feel good about.

“The vision behind it was just me doing what I do in a regular day and shooting a video,” Rixh said. The idea came together fast, thanks to his jeweler and longtime cameraman Masalis, who shot the video. “Masalis made it what it is. We always cook up something fire.”

The video was full of laughs and fun moments. “I’m naturally silly so I had everybody on set cracking up,” he said. But behind the jokes is a real message. “All them bars came from real life. I feel like every woman wants to be treated right and get some good love—but sometimes it drives them a little crazy,” he laughed.

The song is already catching on TikTok without any paid promo. Girls in the nightlife scene and video vixens started making videos to the sound, and the lyrics like “all bad bihs want racks and I hit this freaky girl too good, now she attached” are connecting with the vibe. “I didn’t force it. I just looked up and started seeing the videos. That’s the best kind of love,” Rixh said.

Even though the sound is new for him, Rixh plans to keep exploring this style. “It’s something different from what I normally do, but I’ll keep doing it. It’s fun. I can hear it on the radio easy.”

When it comes to his career, Rixh stays focused. “I don’t pay attention to the numbers. I just keep my head down and stay in my lane. It’s too easy to get lost trying to chase everything else.”

“BAE” also shows a softer side of Rixh, who usually doesn’t include women in his videos. “I wanted to show something different. I just hope people enjoy it.”

Rixh Prez is just getting started. With more music on the way, his plan is simple: stay real, stay consistent, and keep building the brand. “I’m trying to hit every lane and grow bigger. That’s the mission.”