Meet NYC Rapper Setting Lyrics On Fire

Thank you for taking the time to chat with me. Tell me about yourself and how it contributed to
your love of music?

My stage name is Scorch, I’m from Harlem, New York. A very famous and influential borough with a very multicultural environment. Coming up my father had a world famous group named The Charts. I can remember as a little kid watching my fathers group practice in the living room of our 3 bedroom apartment for hours on end. This gave me a strong sense of music. Being able to hear and appreciate every aspect of the beat.

Hip Hop has changed a lot. How have you managed to evolve with it and all of the changes
taking place in the industry?

I have managed to stay current with the times by staying hip. Staying in tune with what’s going on in modern times without attempting to infringe on other styles of different artists. You can remain relevant without imitating others.

Who are your biggest supporters behind the Scorch brand?

My biggest supporters behind my brand is without a doubt my immediate family. For the longest time it’s just been me and my sisters Venise, Aisha, Shatekqua and Aja. They have been very influential in my musical journey by supporting me any and every way possible. Along with my manager Cutter and the fans of course I wouldn’t have a leg to stand on if it wasn’t for them.

Are you from a musical or artistic family?

Yes, my mother used to do backup singing for different groups in the 50’s. My father had a hit song called Desire around the same time. Through their love of music they connected and a star was born.

How do you describe your music?

My music can be described as limitless and limitless. I like to keep them guessing, what I mean by that is I always want to come with something different, new and vibrant. To the point even though you are expecting something crafty and exciting I’ll still have you saying to yourself I didn’t see that coming.

Do you write most of your music yourself?

I write all of my own music myself. I come from an era where it was a must for your pen game to hold weight. If you are an artist you must be a creator of your own material.

How do you balance the music and your other obligations- school, family, etc?

I have learned through the years to find a medium when it comes to all of my obligations in life. I have 3 kids Jade, London, and Lordon. So I must keep some kind of balance. The weekdays is grind time. I have the kids in the morning waking them up to get them ready for school. Then I head out to grind. In the course of my day I might have a host of meetings or a studio session or a photo shoot. From the moment I wake up to the time I go to sleep it’s grind time. The weekends are mainly reserved for down time. Sunday is family time, and I wine down, then do it all over again.

What’s your favorite song and why?

I wrote a song named “Eternal Remembrance 1944”. It’s a song about my mother who passed away November 13, 1996. I was with her when it happened. The song is filled with real emotion and a message that’s real and heartfelt. Whenever I play the song I can feel my mother’s presence and remember all the wonderful times we had.

Has social media contributed to how you release your music?

Yes, social media definitely contributed to how my music is released. You have so many different platforms available to actually release music on. You can literally structure a campaign on multiple platforms and gain maximum exposure. It’s way different from back in the day where everything was more done from street promotion.

You seem very grounded in the music process now. Do you feel it is getting easier to make
music and videos for you? Or is it still a difficult process?

I would say it’s an adventure when doing videos. When you come up with exciting and innovative ways of doing things It never truly feels like work. It’s more like what can I do to make this more exciting or how can I bring this vision to my audience? How do I truly want my message received? It’s not a difficult process but when putting passion into your craft it’s never supposed to be easy.

What can your fans look forward to seeing next from the Lyrical Genius Scorch?

My fans can expect new projects being it music or videos and different roles in movies. Community service events. Be on the lookout for “Going Up” being released in February 2023. Follow me on instagram @therealscorch and check out my website www.scorchnation.com to stay tuned and don’t forget to join the #TanCalienteChallenge on TikTok and if your on IG and do a dance to my song send me a message or tag me to let me know so I can post and share you on Instagram and Facebook. Thank you for taking the time out to interview me and much love and appreciation to all the DJ’s and fans who love and support my music.

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